Photo: BethAnne Freund

Blog Author

BethAnne Freund

BethAnne likes helping people, but she loves helping people help themselves. She’s spent years working in customer support and knowledge management. You can connect with her on LinkedIn.

The Supportive Weekly

Get our best content in your inbox

Fresh perspective, hot takes, and practical advice for delivering exceptional customer experiences.

Your privacy matters! View our privacy policy for more, and know you may unsubscribe anytime.

Discover the latest in...

Inside Help Scout

View All Posts
Listen First, Design Later
Behind the Scenes
Listen First, Design Later
Building Connections at Help Scout’s Rome Retreat
Behind the Scenes
Building Connections at Help Scout’s Rome Retreat
Help Scout Using Help Scout: The Marketing Edition
Product Tutorials
Help Scout Using Help Scout: The Marketing Edition
View All Posts

Growth & Culture

View All Posts
Our Latest Experiment: Delight Labs
Growth & Culture
Our Latest Experiment: Delight Labs
Hey Marketers, It’s Time to Log In
Revenue Growth
Hey Marketers, It’s Time to Log In
Customer-First Teams Thrive in Uncertain Times
Revenue Growth
Customer-First Teams Thrive in Uncertain Times
View All Posts

Customer Service

View All Posts
16 Ecommerce Knowledge Bases That Go Beyond the FAQ
Software & Systems
16 Ecommerce Knowledge Bases That Go Beyond the FAQ
The 4 Bucket System for Support
Articles
The 4 Bucket System for Support
The Ultimate Guide to SaaS Customer Support in 2025
Tips & Templates
The Ultimate Guide to SaaS Customer Support in 2025
View All Posts

Try Help Scout for free

A better experience for your customers, fewer headaches for your team. You’ll be set up in minutes