Growth & Culture
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growthThe 8 Best Ecommerce Help Desks On The Market Today
Learn why help desk software is essential for your ecommerce business, and consider these eight options to help you deliver standout support.
growthReducing and Handling Ecommerce Shipping Cost Complaints
Shipping costs are a primary cause of ecommerce complaints. Here's what support teams can do to reduce complaints and respond effectively.
growthDEI at Help Scout: 2021 Update
As we enter fall 2021, we’re excited to share a new post detailing our progress, efforts, and learnings when it comes to DEI at Help Scout.
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customer serviceHow Support Teams Can Improve Customer Retention
Discover strategies support teams can use to combine high-quality, empathetic customer service with a deliberate focus on business growth.
growthWhere to Start When Building a Customer Success Team
Customer success teams are the best way to ensure an excellent customer experience. Here's how and why you should build one for your company.
growthA Founder’s Guide to Building a Customer-Focused Company
Customer focus results in loyal customers, strategic decision making, and company growth. Learn how to foster customer focus in your business.
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Detailed Guides
growthCustomer Satisfaction: What It Is and 6 Ways to Boost It
Customer satisfaction is the pulse beneath most key business metrics. Learn why it’s important, how to measure it, and six ways to improve it.
growthHow a Great Customer Experience Can Grow Your Bottom Line
Customer experience is a key brand differentiator for SaaS and ecommerce businesses. Here’s how to create a CX strategy and profit from it.
growthCustomer Success: What It Means, Why It Matters, and More
Business success today demands that companies focus on helping customers succeed. Here’s everything you need to know about customer success.
growthHow to Inspire, Measure, and Improve Customer Loyalty
Customer loyalty is key to reducing churn and increasing revenue for your online business. Here's everything you need to build loyalty.
growthA Complete Guide to Customer Acquisition for Startups
Learn how to define your audience, goals, and channels to build a customer acquisition strategy for your startup that gets results.
growthUnderstanding Consumer Behavior to Convert More Customers
Learn how customers buy with these 10 consumer behavior studies. Use proven psychology to help enhance your persuasion, influence, and marketing efforts.
growthThe List Building Strategies That Grew 251,000 Subscribers
Discover the list building techniques you need to build a massive list of engaged subscribers and turn your newsletter into a conversation machine.
growth6 Proven Strategies for Building a Customer-Centric Company
Customer centricity is a catalyst for growth and a competitive differentiator. Adopt these 6 strategies to build a customer-centric business.
growthWhat Is Customer Retention + 16 Proven Retention Strategies
Improve customer loyalty with this list of 16 customer retention strategies that are backed by academic research and case studies on consumer behavior.
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